Dr. Mariana G. Andrade Rojas
E-mail: mariana at ntu.edu.sg
I am an Assistant Professor in the ITOM division at Nanyang Business School (Nanyang Technological University). Before joining NTU, I was an assistant professor in Information Systems and Technology in IE Business School.
Mariana Andrade’s research interests span four main areas: IT business value, embedded economy, competitive dynamics and data analytics. She is especially interested on exploring the granular mechanisms through which IT and other technologies influence firm performance and ultimately firm survival. Her research thrives to analyze overlooked and emergent phenomena that have relevant impact on corporations, such as technological innovation in emergent economies and interfirm linkages in hypercompetitive environments. Within these domains, she is currently involved in various multi-disciplinary projects that investigate the role of IS in business performance and innovation in both developed and developing world contexts.
Her research has been published in Research Policy, the Academy of Management Proceedings and the Proceedings of the International Conference of Information Systems and presented in leading international conferences such as the Academy of Management Annual Meeting, International Conference of Information Systems, Americas Conference of Information Systems, and Strategic Management Society Conference. Her work has received one of the Best Paper Awards from the premier international conference of management scholars (Academy of Management Annual Meeting). Moreover, she has received several awards and scholarships, including a fellowship from the National Science Foundation and the University of Illinois at Chicago, the Reaching Out Award from the HKSAR Government, and The University of Hong Kong postgraduate fellowship.